The Studio of the Future - the Future of the Studio

This paper explores “next generation” media studios and considers how traditional process methodologies and physical infrastructure requirements must adapt to an emerging media context. — The characteristics of the near future studio are evolving to operationally address the goal of an “end-to-end” process solution (from creation to distribution) in a more effective, networked manner. Applications of integrated production, post production, and electronic distribution will shape the studio's capabilities and alter its function in the creative community. Services including image processing, digital effects, rendering, film scanning and recording, distribution formatting, variable-term archiving and media asset management are being offered in much the same way that film lab services are today — Advanced studio solutions being designed and constructed as part of modernization and/or futurization initiatives for some of today's traditional studios. Such a “next generation” studio is already under construction: High Tech Center Babelsberg in Potsdam, Germany. High Tech Center is an advanced studio whose operational model is based on an innovative service provider axiom. — Another advanced technology and media content facility combines the development of technology with media content and features the distribution and warehousing of such content and software tools. This entertainment technology enterprise resembles what Gistics Group has defined as a 21st Century Asset Foundry.

Published

1996-10

Content type

Original Research

DOI

10.5594/M00136

ISBN

978-1-61482-925-6