Look to the Cloud: Enabling Seamless Video in a Multi-Device World

Jeff Malkin

The increasing complexity of successfully delivering video across a multitude of fragmented device platforms presents a significant challenge. Preparing a high volume of video content for multi-screen consumption requires massive computing resources equipped for high-speed processing. It also requires the tools and know-how to transcode and often programmatically edit or re-package video assets for error-fee, optimized delivery. Cloud computing allows content owners to deploy scalable and flexible video workflows that maximize consumption across all targeted platforms. We compare different workflow cost structures and technical options for a variety of internet delivery targets.

Published
2013-10
Content type
Original Research
DOI
10.5594/M001521
ISBN
978-1-61482-953-9