Storyteller — Marrying Real-time Metadata with Live Events to Automate Production for Multi-screen

The sports consumer of today not only has a variety of content choices, they also enjoy the convenience of consumption when they want it, the way they want it. In this multi-choice environment, competition to deliver live, high quality and engaging content across multiple platform-devices combination is fierce. This has in turn created the need for a newer, faster production environment that is collaborative, facilitates real time storytelling and is able to deliver to multiple platforms at one go. — This paper highlights innovation done using Cloud technology enabled systems to automate and ease each step of the story telling process that can aid live sports production. This with the additional flexibility for various teams involved to operate from different physical locations. — The result — an integrated and quick story telling cloud based system that facilitates collaboration between multiple teams and vendors to create content that is contextual, engaging & delivered quickly.

Published

2015-10

Content type

Original Research

Keywords

Sports, OTT, over the top, metadata, story, contextual

DOI

10.5594/M001646

ISBN

978-1-61482-956-0