Broadcast in the Age of Disruption

Technology evolution is disrupting traditional television consumption, resulting in varying levels of broadcast audience decline across the globe. Although the TV screen remains the centrepiece of the living room, the way we consume content has gone through a radical change. Changes in business models underpinning content delivery are required. This paper will examine the dynamics of audience shift, how advances in broadband technology have introduced a new channel to deliver content, how this has led to new content service delivery, and how innovation in video-playing devices has created a competitor to the TV. It will focus on how traditional broadcasters and pay TV operators can not only deal with the threat of Internet TV but grow their brand in doing so.

Published

2015-07

Content type

Original Research

Keywords

Disruption, television, internet TV, traditional broadcasters, pay TV operators

DOI

10.5594/M001600

ISBN

978-1-61482-955-3