Theater Operating Problems

M. A. Lightman

Owing to the advent of sound at a highly prosperous time and the tremendous demand for pictures that was placed upon Hollywood, more emphasis was placed upon quantity than upon quality. The capacity of the country for exhibiting motion pictures was increased beyond reason, and as a result, some drastic measures must be taken to rectify the situation. The exhibitor's prime interest lies in the picture, not in the means of producing it. It remains for the engineer to develop new principles of projection, such as color and stereoscopy, to provide the business of exhibiting with new attractions.

Print ISSN
Published
1932-09
Content type
Original Research
DOI
10.5594/J14762