The Real Need for Projection Departments in Theater Circuits

F. H. Richardson

The benefits to be expected from establishing projection departments in the large theater chains are briefly discussed, and suggestions are made as to the desirable scope of authority to be granted to the heads of such departments. The relation between such a projection department and the individual theaters of the chain is considered, and the economic advantages accruing from the arrangement in the form of more effective projection and in purchasing equipment are discussed.

Print ISSN
Published
1936-06
Content type
Original Research
DOI
10.5594/J08663