Optimizing Mass-Scale Multi-Screen Video Delivery

Yuriy Reznik, Xiangbo Li, Karl Lillevold, Robert Peck, Thom Shutt, Peter Howard

We discuss the design of a mass-scale streaming video delivery system, targeting devices with different decoding, playback, and network capabilities. This system incorporates several advanced tools: dynamic packaging, dynamic devices detection, dynamic manifest generation, rules engine, analytics engine, and context-aware encoding (CAE). We explain how this system is implemented using the current cloud computing and content delivery network platforms and how it is tuned to achieve optimal end-to-end performance, delivering the best possible user experience with minimized transcoding, bandwidth, and storage costs.

Print ISSN
Electronic ISSN
2160-2492
Published
2020-04
Content type
Original Research
Keywords
Adaptive bitrate (ABR) streaming, cloud-based video processing, context-aware encoding (CAE), end-to-end optimizations, over-the-top (OTT)
DOI
10.5594/JMI.2020.2973561