Bridging the Divide: Uniting Broadcast, Social and Digital Team Workflows in the Newsroom

Nowadays, journalists are generating content for many different channels—broadcast, digital, social, over-the-top (OTT), and more. As a result, they are often working within separate production silos for each content type, which, in turn, slows down the entire storytelling process. Using technology to tie disparate workflows more closely together can bring real benefits to the journalist and the newsroom.

Print ISSN

1545-0279

Electronic ISSN

2160-2492

Published

2021-01

Content type

Original Research

Keywords

Content authoring, content management system, digital, integration, MOS protocol, news production, planning

DOI

10.5594/JMI.2020.3030171