Artificial Intelligence: Transforming the Live Sports Landscape

Adrish Bera

Sports broadcasters and streaming platforms are continuously seeking new ways to engage fans and to deliver immersive experiences that bring them closer to realtime action. To gain speed and efficiency, and to create new revenue opportunities, live sports producers are now exploring innovative technologies, with artificial intelligence (AI) and machine learning (ML) at the forefront.

Print ISSN
Electronic ISSN
2160-2492
Published
2021-04
Content type
Original Research
Keywords
Artificial intelligence (AI), AI for sports, AI-generated metadata, auto sports highlights, content tagging, live sports, machine learning
DOI
10.5594/JMI.2021.3060823