Transforming Media and Entertainment Workflows with Agentic AI
As media industry demands accelerate and audiences expect increasingly personalized experiences, traditional automation approaches are reaching their limits. These limitations are driving the adoption of agentic AI-autonomous software systems that leverage artificial intelligence to reason, plan, and complete complex tasks with minimal human oversight. This paradigm shift promises to transform how we create, process, and distribute media content at scale.
- Print ISSN
- 1545-0279
- Electronic ISSN
- 2160-2492
- Published
- 2025-11
- Content type
- Original Research
- DOI
- 10.5594/JMI.2025/NNCD2688
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