The Useful Life of Film

F. H. Richardson

The Ultimate and only purpose of the motion picture industry, insofar as theatres, are concerned is to provide a program which the theatre will be able to sell to the public at a profit and to continue to do so indefinitely. The purpose of the motion picture is, in the main, to supply entertainment and amusement. True, there often is an educational element and a viewing of the high spots of the world news of the week intermixed, but the fact remains that at least nine tenths of the motion picture “show” consists of amusement and entertainment.

Print ISSN
Published
1926-05
Content type
Original Research
DOI
10.5594/J10290